Lottomatica increased its market share in the highly competitive and regulative tough Italian video gaming space by around 2% throughout the first half of the year, according to the group's most current monetary declaration.

Publishing its Q2 and H1 accounts, the betting, video gaming and lottery game group laid out total income of EUR1.1 bn for H1 and EUR543.1 m for Q2, representing year-over-year growth of 15% and 10% respectively, with growth occurring across its 3 main item verticals.

The group has closed H1 well in the black, with adjusted EBITDA for January-June up 33% YoY to EUR422.4 m while the Q2 figure was likewise up 20% to EUR201.9 m. Adjusted net earnings at the end of the 6 month period stood at EUR179.3 m.

"In the 2nd quarter of 2025 we have continued our strong course of double-digit organic growth for Revenues and EBITDA, supported by strong market tailwinds," said Guglielmo Angelozzi, Chairman and CEO of Lottomatica Group.

SKS365 sets Lottomatica up for Italy stardom

Italian sports wagering is a hard space to contend in, with market observers noting the marketplace as one for the biggest players - generally big openly traded companies with significant resources and monetary backing like Flutter Entertainment, Entain, and Lottomatica.

Lottomatica's takeover of SKS365, a prominent online sportsbook in the country which its brand-new owner has actually given that rebranded as PWO, seems to have offered it a big leg up in the competitive Italian sportsbook scene.

The business specifies that the integration of SKS365/PWO's online and retail properties remains on track, and that it is targeting synergies of EUR87m by 2026. Amidst this combination, the firm's sports betting operations have actually taken a huge leap forward.

"We have finished the migration of PWO onto our proprietary tech platform consequently placing Planetwin to totally leverage our abilities to catch market growth," Angelozzi mentioned.

Revenue from the sports franchise rose 31% in H1 and 8% in Q2 to EUR279.3 m and EUR128.9 m respectively. Like other betting companies, both B2B and B2C, Lottomatica noted what it called an 'unfavourable effect' due to the UEFA Euros occurring last year.

This competition, one of the greatest betting events in global sports not to mention in Europe, often results in challenging comparatives the year after, though it seems that Lottomatica was able to comfortably ride this out.

The group noted that Euro 2024 comparatives were partly balanced out by the FIFA Club World Cup in Q2, though it appears that FIFA's broadened club tournament was not as outstanding as the Euros or World Cup, something likewise kept in mind by the likes of Betsson.

Gaming and other factors to consider

In contrast to sports wagering, earnings development for Lottomatica's video gaming sector was not almost excellent, though it was development however. H1 profits was up 2% to EUR386.5 m while Q2 earnings was up 3% to EUR190.9 m.

The competitive nature of Italian betting can not be overemphasized. The ADM, Italy's Customs and Monopolies agency, confirmed previously this month that it has received 52 licence applications from 46 companies during the tender procedure for operators wishing to compete in the nation's upcoming 'revitalized market'.

It is likewise a market which is subject to a number of restrictions, notably around sponsorships, which are prohibited outright. Some companies have actually found methods around this, however, by establishing infotainment partnerships between football clubs and their homegrown media brand names.